How to Build a Massive Audience on Streaming Platforms | YouTube vs Amazon Prime
I thought it was close to three hundred OK so around let's say three hundred million Yeah That's still your most viewed video is you know five eighty When you think about scale what do you think about when it comes to going on a streaming platform where the ceiling is actually potentially lower than it is on YouTube right Well that's one of the beauties of Amazon is a lot of people do have Amazon Prime What's interesting is like you know you could say the same thing about Squid Game right Like probably back then only two hundred million people had Netflix accounts But somehow everyone on the planet watched Squid Game You know what I mean So a lot of people in a lot of households have one account A lot of people go watch it with their friends or whatever So it's like for the most part that applies to most shows But like the shows that really do well and crush for some reason they somehow manage to just kind of transcend that barrier a little bit Obviously it happens a little more on Netflix than it does other platforms More people know about The Voice than like actively probably watch shows on Amazon video if that makes sense I'm hoping I can get to that point where I don't know people just find a way to watch it If it's a great show they just do you know
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