Bullet-Proof! Frigidaire, General Motors Corporation (1937 Original Black & White Film)

Step back in time with this captivating black and white film from 1937 as four Frigidaire salesmen share their strategies for selling Frigidaire refrigerators. Discover the key features they emphasize, including dependability, lower operating costs, superior ice making ability, versatile storage space, and food protection. Join us as we delve into the art of the refrigerator sales pitch and learn why Frigidaire refrigerators were considered the perfect package.

Source :
Toomey, R., Beddoe, D., Jam Handy Organization & General Motors Corporation. Frigidaire Division. (1937) Bullet-Proof!. United States: Frigidaire. [Video] Retrieved from the Library of Congress, https://www.loc.gov/item/2020600744