Google Ad Headlines That Get More Sales & Conversions

Here is how to get more sales and conversions from Google Ads by writing better headlines.
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Google Ad Tools to use

🛠️ Build landing pages & manage leads with Go High Level
- https://www.gohighlevel.com/?fp_ref=one-base-media75

🛠️ Find the best keyword to target with SEMRush
- https://semrush.sjv.io/c/4137670/1651650/13053

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If your Ads aren't getting the clicks you desire, then you are missing out on something important. Check out this video on Boost Sales with Emotional Triggers while crafting your Google Ads Headlines

Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising.

We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information.

Anyway, on with the video…

In this video, we focus on how local business owners can craft the perfect headline to drive more sales. The secret to increasing clicks on your ads is to trigger emotions in your customers and help them achieve a desired outcome.

**What You'll Learn:**

1. **Triggering Emotions**: To create headlines that convert, ask yourself, "Have you ever bought something you didn't need?" This highlights the power of emotional triggers in consumer behaviour.

2. **Crafting the Perfect Headline**: Test your headlines using different trigger categories:
- **Generic**: Simple and straightforward, appealing to a broad audience.
- **Trust and Social Proof**: Build credibility by showcasing reviews or endorsements.
- **Curiosity**: Pique interest with intriguing and mysterious headlines.
- **Storytelling**: Engage customers with a compelling narrative.
- **Authority**: Establish your expertise and leadership in your field.
- **FOMO (Fear of Missing Out)**: Create a sense of urgency and exclusivity.

By testing and refining these categories, you can discover which emotional triggers resonate best with your audience and drive more clicks and sales.

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00:00 - Intro
00:34 - Secret to Increase Ad Clicks
01:19 - Triggering Emotions
01:41 - Examples of Triggers that works best
02:00 - How we come up with Headline Ideas

This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers.

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Other Videos You Might Be Interested In Watching:

👉 How to use ChatGPT for Content Ideas - https://youtu.be/v-cbi_3WZPw?si=Or2IcD7ShbGswkZ9
👉 5 Benefits of Google Ads for a Local Business - https://youtu.be/154BXDFUd8s?si=tQUJVR5HHuGIYvCO

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We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too!

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