Only - Nine Inch Nails

"Only" is a song by the American industrial rock band Nine Inch Nails. It was released as the second single from Nine Inch Nails' fourth album, With Teeth. "Only" reached number one on the Billboard Modern Rock chart, where it stayed for seven weeks. It is the second successful release that Nine Inch Nails has had in the UK, peaking at number 20.
Trent Reznor said the song is about the music business clashing with his artistic desires.
"When you get on this path of trying to sell records it becomes about selling more records and playing bigger venues. ... It's like, 'Wait a minute!' The goal has to be about making the best music possible or else it becomes something that will make you implode. ... Should I say yes to that Microsoft commercial because I could use a new house? Or do I say no because this is something precious that would be tarnished if I did that? I find myself saying this to record labels and business manager guys, and they're like, 'You won't do what because of what?'"