Mastering Influence: The Psychology Behind Persuasive Power
14 days ago
14
Entertainment
Readings & Audiobooks
Influence
Psychology
Persuasion
RobertCialdini
DecisionMaking
BehavioralScience
SocialPsychology
MarketingStrategy
SalesTechniques
Robert Cialdini is a leading psychologist known for his research on influence and persuasion. His book "Influence: The Psychology of Persuasion" is a seminal work in the field, identifying six key principles that drive human behavior. Cialdini's insights have had a profound impact on sales, marketing, and negotiation strategies worldwide.
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