PCA 2024: Luciano Cigars

The 2024 Premium Cigar Association (PCA) Trade Show is the second one for Luciano Meirelles since he reorganized his operations as Luciano Cigars in 2022. Since the reorganization, much of the strategy for Luciano Cigars has been around strategic partnerships and alliances.  As mentioned, Luciano Cigars has partnered with Peter James, a luxury cigar goods company, to form a new venture, Peter James Cigar Company. There is a new manufacturing relationship with Plasencia. Finally, there is a partnership with former NBA all-star and champion Ron Harper. At the same time, each project with these partnerships has a unique story to tell.

PCA 2024 Report: https://wp.me/p6h1n1-sH9