April 18, 2006 - Charles Fishman Discusses 'The Wal-Mart Effect' at Indiana's DePauw University

"Wal-Mart has changed the world," investigative journalist and author Charles Fishman declared at DePauw University. "The consequences of Wal-Mart's way of doing business now have begun to be corrosive; partly because Wal-Mart is unrelenting -- Wal-Mart never says, 'OK, the price is low enough' -- and partly because of Wal-Mart's scale." Fishman, whose The Wal-Mart Effect: How the World's Most Powerful Company Really Works -- and How It's Transforming the American Economy is one of the nation's best-selling business books, presented The Timothy and Sharon Ubben Lecture in Kresge Auditorium.