Understanding the Lifecycle of Nutraceuticals

Hosted by Dr. Jonothon Mainland Sp.HBSc, BA, ND | VP Medical Director, CanPrev, Orange Naturals & Cyto-Matrix

Have you ever wondered how natural health products (NHPs) are developed from concept to the finished formula that you recommend to your clients?

Gain valuable insight on how NHPs are designed and formulated for optimal clinical impact and client compliance. Join us for a look inside the product development cycle at CanPrev, a leading Canadian NHP Manufacturer. Meet the product formulator who travels the globe to source and critically evaluate new developments in NHPs. Gain a deeper understanding of how certain ingredients are selected and others discarded and a hands-on demonstration of creating a custom nutraceutical formula. This seminar will provide an experiential approach to the process that nutraceutical companies go through, in order to bring NHPs to market in Canada.

You Will Learn:
- The process of selecting ingredients for NHP development
- The process of developing capsule, liquid, and powder-based products
- Insight into valuable nutraceutical ingredients and their clinical application
- How to understand the subtle differences in nutrient therapies to achieve better patient outcomes
- How to navigate regulatory aspects of NHP development
- Full transparency and answers to common questions that are rarely answered when it comes to product development

Dr. Jonothon Mainland ND is a Naturopathic Doctor with an extensive background in naturopathic medicine, business & economics and health sciences. He holds the Vice-President Medical Director position at CanPrev and has over a decade of product formulation, business development and education experience in the natural health industry.

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