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10cc: I'm Not In Love - On Top of the Pops - December 25, 1975 (My "Stereo Studio Sound" Re-Edit)
10cc: I'm Not In Love - On Top of the Pops - December 25, 1975 (My "Stereo Studio Sound" Re-Edit)
I'm Not in Love" is a song by British group 10cc, written by band members Eric Stewart and Graham Gouldman. It is known for its innovative and distinctive backing track, composed mostly of the band's multitracked vocals. Released in the UK in May 1975 as the second single from the band's third album, The Original Soundtrack, it became the second of the group's three number-one singles in the UK between 1973 and 1978, topping the UK Singles Chart for two weeks. "I'm Not in Love" became the band's breakthrough hit outside the United Kingdom, topping the charts in Canada and Ireland as well as peaking within the top 10 of the charts in several other countries, including Australia, West Germany, New Zealand, Norway and the United States.
Written mostly by Stewart as a response to his wife's declaration that he did not tell her often enough that he loved her, "I'm Not in Love" was originally conceived as a bossa nova song played on guitars, but the other two members of the band, Kevin Godley and Lol Creme, were not impressed with the idea for the track and it was abandoned. However, after hearing members of their staff continue to sing the melody around their studio, Stewart persuaded the group to give the song another chance, to which Godley replied that for the song to work it needed to be radically changed, and suggested that the band should try to create a new version using just voices.
According to Stewart, at the time of recording The Original Soundtrack the band was already being courted by Mercury Records (part of the Phonogram group) to leave Jonathan King's small UK Records label, where they were struggling financially. He said: "I rang them. I said come and have a listen to what we've done, come and have a listen to this track. And they came up and they freaked, and they said, 'This is a masterpiece. How much money, what do you want? What sort of a contract do you want? We'll do anything.' On the strength of that one song, we did a five-year deal with them for five albums and they paid us a serious amount of money." Despite impressing their new label with the track, Phonogram felt that it was not suitable for release as a single due to its length, and released "Life Is a Minestrone" as the first single from The Original Soundtrack instead. However, many influential figures in the music industry were demanding that "I'm Not in Love" be released as a single, and Mercury eventually bowed to the pressure and released it as the second single from the album. The band were forced to edit the track down to four minutes for radio play, but once it charted, pressure from the public and the media caused the radio stations to revert to playing the full version. Record World said that "One of the most technically perfect productions of this or any year is kind of a cross between '2001' and the golden era Lennon-McCartney ballad days."
Released in May 1975, "I'm Not in Love" became the band's second number-one, staying atop the UK singles chart for two weeks from 28 June. In the US, the record peaked at number two on the Billboard Hot 100 for three weeks. In the UK the single was released in its full length version of over six minutes; in the US and Canada it was released in an edited 3:42 version, and with a different B-side.
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