Caitlin Clark & Women's Basketball DOMINATED by March Madness Ratings

Caitlin Clark and women's college basketball has been celebrated by the mainstream media this season. According to many in the media...Caitlin Clark and women's college basketball has surpassed men's basketball in popularity...and would outdraw March Madness in the ratings. Unfortunately for Caitlin Clark and the media...her popularity isn't close to March Madness.

We compare women's college basketball ratings...to ratings for March Madness. We explain why March Madness is a superior product compared to women's college basketball. We also discuss the future of women's college basketball...and explain why their popularity will decline once Caitlin Clark enters the WNBA.