UFC Explained - Why MMA Is So Captivating

This video essay is for review, commentary and educational purposes. Why is the UFC so captivating? Mixed martial arts is one of the fastest growing sports in the world today, but the UFC marketing machine is a different species. This video is the UFC explained, delving into Dana White, the fighters on the roster, the pay structure, all things MMA and UFC are covered as to why we are so emotionally invested in the sport and these individual fighters.