Julian Treasure : How to speak that makes people want to hear it

In the TED Talk titled "How to Speak So People Want to Listen," Julian Treasure, a sound and communication expert, argues that in our busy and noisy world, effective communication is crucial. He highlights the difference between hearing and listening, emphasizing that true listening involves not just perceiving sounds but also paying attention with understanding.

Treasure identifies seven "deadly sins" of communication that hinder effective listening:

1. **Gossiping:** Spreading rumors or negativity about others.
2. **Interrupting:** Talking over others before they finish their thoughts.
3. **Negativity:** Focusing on the negative aspects of a situation or person.
4. **Complaining:** Continuously expressing dissatisfaction without offering solutions.
5. **Excuses:** Justifying one's actions or avoiding responsibility.
6. **Tone of voice:** Using a condescending, aggressive, or monotonous tone.
7. **Clichés & jargon:** Overused phrases or technical terms that can be unclear or alienate listeners.

He then offers seven positive "habits" to cultivate better communication:

1. **Pausing:** Taking a moment before speaking to gather thoughts and allow others to finish speaking.
2. **Clarity:** Communicating ideas clearly, concisely, and avoiding ambiguity.
3. **Variety:** Using vocal variety in terms of pace, pitch, and volume to keep listeners engaged.
4. **Empathy:** Trying to understand the other person's perspective and emotions.
5. **Sincerity:** Being genuine and authentic in your communication.
6. **Storytelling:** Framing your message using engaging narratives to capture attention.
7. **Silence:** Using silence effectively to create space for reflection and avoid interrupting.

By following these tips, Treasure believes we can improve our communication skills, foster deeper connections, and create a more sonorous world of understanding.