How To Source Amazon Products on Alibaba & In Person | SSP #524

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Discover the best practices for Amazon product sourcing excellence as we welcome back Kian Golzari, the Amazon product sourcing sage, for his fifth appearance to impart his vast knowledge on mastering the Chinese manufacturing labyrinth. Kian’s guidance takes you through the crucial steps from selecting the right manufacturers on Alibaba to conducting effective factory visits, ensuring you return home with more than just souvenirs – but strategies to boost your product quality and cost-efficiency.

Venture with us into his secrets of product differentiation and learn how to stand out in a saturated market by uniquely combining various components and embracing innovative packaging solutions. We dissect the art of transforming the ordinary into the extraordinary, from deluxe packaging to strategic bundling. Furthermore, Kian reveals the underestimated power of packaging in offline sales, sharing insights on making a product pop on the Amazon website and attracting crucial impulse buys.

To wrap up, we get into the strategic intricacies of forging long-lasting relationships with suppliers and the nuances of communication that can make or break a deal. We dissect how to scrutinize supplier profiles and the vital role that understanding your supplier’s capabilities plays in aligning with your business goals. Kian and Bradley also uncover the best practices for sample evaluation, navigating the norms of sample payments, and why investing time in personalizing your interactions with suppliers can pay dividends in the long run. This episode isn’t just about finding the right supplier; it’s about creating partnerships that will sustain your Amazon business growth and success.

In episode 524 of the Serious Sellers Podcast, Bradley and Kian discuss:

00:00 – Guide to Factory Sourcing and Visiting
02:52 – Insights From Visiting a Factory
11:40 – Sourcing and Differentiating Products in Manufacturing
13:22 – Revamping Coffin Shelf Market Strategy
16:29 – Importance of Packaging in Offline Sales
18:20 – Clarity and Importance of Product Filters
18:44 – Finding & Evaluating Manufacturers on Alibaba
21:53 – Filtering for Top Factory Products
25:48 – Importance of Trade Background and Markets
28:31 – Selecting Suppliers and Communicating Effectively
31:40 – Price and Quality Selection Process
33:48 – Strategies for Sourcing and Product Defensibility
36:38 – Benefits of Attending the Canton Fair