Start with Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek

"Start with Why: How Great Leaders Inspire Everyone to Take Action" by Simon Sinek explores the concept that successful leaders and organizations are those that start by asking 'Why'. Sinek argues that understanding the underlying purpose or belief behind actions is crucial for inspiring others and achieving lasting success. The book provides insights into effective leadership and how to motivate others by articulating and embodying one's core values and beliefs.