Disney KILLS Marvel! CEO WARNED them BUT they WOULD NOT listen.

Disney's Marvel Cinematic Universe is NO LONGER a BULLETPROOF box office franchise. That much is clear after #TheMarvels misfired with $47 million in its opening weekend to land the worst debut in MCU history.Show more

Disney was WARNED not to make this film by Marvel CEO Ike Perlmutter. No one wanted to see Brie Larson as a superhero stuck awkwardly in the middle of two Avengers movies. Perlmutter explained Marvel is a "boys" property and boys would not want to play with a toy based on this female superhero. He was right of course, but this was out of his control. Even though Bob Iger PROMISED Ike Perlmutter who saved Marvel from bankruptcy and successfully launched the Marvel Cinematic Universe he would retain CONTROL of the Marvel brand, Iger went back on his word. He would later fire Ike Perlmutter out of his own company a few years later. Now, according to Box Office Pros, The Marvels is projected to earn between $50 million - $75 million domestically over its opening weekend and between $121 million - $189 million in total domestically. This would be an unmitigated financial disaster for this film, but more importantly a terrible, permanent stain on the viability of the Marvel franchise.

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