Bud Light KEEPS LOSING! ANOTHER Pro-TRANS Sponsorship to BUY BACK Your Support! It Won't Work!
Bud Light has attempted to couch it's failures in other companies successes, notably with patriotism and the UFC, but this recent sponsorship has brought up old wounds.
Trying to sway the country music audience back, Anheuser Busch has brought Zach Bryan aboard as one of their ambassadors. Bryan, who famously opined on the early stages of the boycott with Joe Rogan, has a trans "spouse" in-law and will not take police officers not knowing how big of a star he is.
Another multi-million dollar sponsorship down the drain. But Bud Light is going to Bud Light, regardless.
Sources:
MMA Junkie: https://mmajunkie.usatoday.com/2023/10/dana-white-explains-ufc-bud-light-deal-dylan-mulvaney-controversy-backlash
Axios: https://www.axios.com/2023/10/31/bud-light-beer-sales-report
Newsweek: https://www.newsweek.com/zach-bryan-bud-light-travis-tritt-joe-rogan-transgender-1817252
Uproxx: https://uproxx.com/indie/zach-bryan-bud-light-partnership/
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