Breaking Legal News: Experian hit with 650k for CAN-SPAM email violation
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OVERVIEW OF THE FEDERAL CAN-SPAM ACT
The CAN-SPAM act was introduced in the early 2000s as a response to the growing problem of spam emails flooding inboxes. It's a federal law that mandates certain requirements that businesses must comply with when sending commercial emails. These requirements include providing a clear and easy opt-out option, avoiding the use of misleading email headers, and providing a physical address for the business in the email. Failure to comply with the CAN-SPAM act can result in hefty fines from the Federal Trade Commission (FTC). By implementing these regulations, the act aims to protect consumers from deceptive and unwanted emails, while providing businesses with guidelines for sending effective and ethical commercial emails.
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