Expert Insights on Google's 2023 Algorithm Updates - August Core Update & Helpful Content Update

Hey everyone, this is Chris Kirksey, CEO of Direction.com back again to discuss the latest Google algorithm updates and how our expert SEO team is responding to these changes to maintain high rankings and visibility for our clients.

In this video, I'll be breaking down Google's August 2023 Core Update, which aims to improve overall search quality, as well as the Helpful Content Update, which rewards comprehensive, useful content.

I'll share:

-Our key takeaways on these updates
-How we are adjusting SEO strategies based on the updates
-Tips for what clients should and should NOT do during core updates
-Why you can rest assured your site is in good hands with our ongoing optimizations

Even if your site was affected by fluctuations from these updates, don't panic! I'll explain why drops don't necessarily indicate an issue. The focus is on providing content that satisfies user intent and gives real value.

By sticking with SEO best practices and regularly updating and improving your content for true helpfulness, you can expect continued success in search. We are committed to keeping you informed and ensuring your site remains visible and continuously grows through these and future updates.

Be sure to watch the full video for my complete insights! If you have any additional questions, feel free to reach out to me or the Direction.com team.

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Thanks for stopping by and if you have any SEO questions or want us to cover a specific question or tutorial, just let us know in the comments section below!