The Godfather of Influencer Marketing | Fireside America Ep 81 | Ankur Garg

Ankur Garg is CEO of AKG Creative and former co-founder of Shredz. Ankur helped build Shredz to nine-figures in revenue prior to his departure, yet during his tenure was influential in the creation of what is now known as “influencer marketing.” This was a fascinating conversation that went deep on marketing, fitness startups and the complexities of business partnerships. Enjoy!

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🔥 EPISODE 80 WITH KELLY ROBBINS:
https://youtu.be/bhtOf0CunUc

Timestamps:
00:00 - Introduction
3:52 - Ankur’s Background
10:53 - Post-College/Shredz
29:30 - Branding & Marketing
36:23 - The Rise & Fall of Shreds
50:07 - Black Friday
1:02:43 - Israel vs. Palestine
1:08:18 - Advice for Young Entrepreneurs
1:10:58 - One Business You Should Start