Projeto de ‘naming rights” aguarda sanção do prefeito Ricardo Nunes; Vilela analisa
A Câmara Municipal de São Paulo aprovou nesta sexta (27) um projeto que permite à prefeitura fazer acordos com a iniciativa privada para empresas colocarem nomes em prédios e espaços públicos. Escolas e praças poderão ser “rebatizadas” com nomes de empresas. Cristiano Vilela analisa.
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