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ICAP: How to Mine Keywords off SQP Brand Analytics, 1 Keyword Netting 200 Monthly New Sales
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Timestamps:
0:00 - Introduction to finding new advertising keywords.
0:20 - Using Search Query Performance Report.
1:01 - Demonstrating brand analytics view and ASIN selection.
3:00 - Importance of Amazon-suggested keywords.
4:11 - "Starbucks" and "Halloween" relevance.
4:47 - Need for a "Starbucks" keyword campaign.
5:30 - Initial results of the campaign.
6:00 - Significance of Search Terms Report.
7:26 - Analyzing keyword performance data.
8:00 - Optimizing campaigns with ICAP Marketing Funnel.
9:00 - Strategies for incorporating keywords into listings.
10:52 - Encouragement to explore more sales growth strategies.
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