Premium Only Content
![[Ep. 30] The Art of Influence w/ Bas Wouters](https://1a-1791.com/video/s8/1/V/9/J/e/V9Jen.qR4e-small-Ep.-30-The-Art-of-Influence.jpg)
[Ep. 30] The Art of Influence w/ Bas Wouters
Can the tactics of influence be both ethical and effective? This episode features Bass Wouters, the CEO and co-founder of the Cialdini Institute, and author of the thought-provoking book "Online Influence."
Join me, Mike Vera, as we delve into the mechanics of persuasion and the ethics that surround it. What tools and tactics does Bass Wouters utilize to foster positive change in individuals and businesses? How does he navigate the ethical tightrope of influence, especially in areas directly impacting health?
This isn't just an intellectual exercise; it's a practical guide. Whether you're a fellow health coach wrestling with the ethics of persuasion or a critical thinker interested in the dynamics of influence, Bass Walters offers actionable insights that you can apply immediately.
As a special treat, we engage in a real-time thought experiment to develop a fictitious influence campaign, echoing a similar experiment from one of our earlier episodes. The episode closes with essential advice for health coaches on how to ethically influence clients towards better health decisions without crossing ethical boundaries.
- Cialdini Institute - https://cialdini.com/
- Bas Wouters, CMCT - https://www.linkedin.com/in/baswouters-cmct/
- Online Influence: Boost your results with proven behavioral science by Bas Wouters (Author), Joris Groen (Author) - https://amzn.to/3EOWHWn
- Influence, New and Expanded: The Psychology of Persuasion by Robert B Cialdini PhD (Author) - https://amzn.to/3rzAjwW
- Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini Ph.D. (Author) - https://amzn.to/3Ptw3aw
Learn more about Bas and the work of Cialdini Institute, and grab a copy of "Online Influence," at the links above!
__________________________________________________________________
⏳ Stay updated on "Creating Time Wealth": Sign Up Here
👓 Get the stylish BonCharge Glasses I wear—15% off with code 'healthy-and-awake'. https://bit.ly/3ZtPFPv 🛒
🌐 Your one-stop hub for all things Healthy & Awake: www.mikevera.com
🍏 Elevate your health with my coaching and online programs: www.redpillhealthandwellness.com
📚 Books for critical thinkers—Healthy & Awake Book List: https://bit.ly/3PNN7Js
💌 Get weekly health insights and podcast updates: https://www.redpillhealthandwellness.com/newsletter
📢 Heads up: The links in the episode's show notes are affiliate links. Making a purchase through these links is a great way to support the show—at no extra cost to you!
Twitter: https://twitter.com/red_pill_health
Facebook: https://www.facebook.com/healthyandawakepodcast
Instagram: https://www.instagram.com/healthyandawakepodcast/
Youtube: https://www.youtube.com/@healthyandawakepodcast
Rumble: https://rumble.com/c/c-3481244
LinkedIn: https://www.linkedin.com/in/michaelfvera/
TikTok: https://www.tiktok.com/@red_pill_health
New Healthy & Awake Telegram Community: https://t.me/healthyandawake
Timestamps:
00:00 Bas
00:00 Introducing Bas
05:23 What does Cialdini Institute Do?
06:59 What role did influence play in your career?
11:50 Reasons to learn about influence
14:04 Is Pre-Suasion a type of 'disarming'?
15:21 Influence vs Pre-Suasion
17:09 Ethical influence
24:12 Thoughts on the state of the world & propaganda
25:59 What can influence someone to do something they normally wouldn't do?
28:56 'Creating Time Wealth'
32:08 Influencing crowds vs individuals
37:17 Fun thought experiment
40:27 Any thoughts on AI and influence?
44:09 Influence around health behaviors
54:09 Positive vs negative reinforcement
58:25 Closing remarks
-
46:38
Healthy & Awake Podcast
7 months agoBird Flu Bombshell: Exposing Biolab Secrets w/ Nicolas Hulscher [Ep. 66]
286 -
LIVE
JULIE GREEN MINISTRIES
1 hour agoLIVE WITH JULIE
15,910 watching -
LIVE
Game On!
16 hours agoBREAKING NFL NEWS: Taylor Swift and Travis Kelce Are Engaged!
7,288 watching -
1:02:09
The Confessionals
19 hours agoThe Supernatural Proof You Can’t Ignore (When Angels and Demons Showed Up) | Lee Strobel
20.7K10 -
15:24
Degenerate Jay
20 hours ago $0.11 earned5 Best Moments In Batman: Arkham Asylum
2.64K -
12:24
The Shannon Joy Show
13 hours ago🔥From Flock Cameras to Palantir: America’s Expanding Digital Cage🔥
4.52K2 -
LIVE
BEK TV
22 hours agoTrent Loos in the Morning - 8/27/2025
269 watching -
LIVE
The Bubba Army
21 hours agoTaylor Swift & Travis Kelce ENGAGED! - Bubba the Love Sponge® Show | 8/27/25
2,110 watching -
40:14
Uncommon Sense In Current Times
16 hours ago $1.70 earnedThe Dating Crisis in America | J.P. De Gance on the Church’s Role in Restoring Family & Faith
36.2K3 -
12:35
Red Pill MMA
18 hours agoNow We Know The Truth.. Hero Who Stopped Raja Jackson Speaks Out
10.4K7