From Failure To A 7 Figure Amazon Exit | SSP #432

In this episode of SSP, Lori Barzvi shares her inspiring journey in e-commerce with Bradley. After experiencing a tragedy, Lori found her way into entrepreneurship, which had its own set of challenges. However, she eventually found success by selling on Amazon and building a successful brand, which she eventually exited.

Lori’s experience led her to start a new brand. Let’s learn about her tips like using a unique PR strategy with roundups to feature her products. Lori’s story is an inspiring one for anyone looking to start their own Amazon and Walmart business or looking for ways to make their existing brand more successful. With her experience and expertise, Lori’s insights are sure to be essential to any E-commerce entrepreneur.

In episode 432 of the Serious Sellers Podcast, Bradley and Lori discuss:

01:40 – How Bradley Got Connected To Lori Barzvi
03:45 – Lori’s Background, A Tragic Story, And How She Got Started In E-commerce
07:00 – Entrepreneurship Did Not Go The Way She Wanted
10:10 – Started To Sell On Amazon, Found Success, And Exited Her Brand
11:10 – “It Took Me 12 Years To Become An Overnight Success”
11:25 – What Did Lori Do After Her 7-Figure Exit?
13:20 – “For This Brand, I’m Not Doing PPC And Doing Well”
15:20 – How Roundups Helped Build Her Online Presence
17:40 – How To Find Writers And Editors To Feature Your Products
20:00 – Best Ways To Find Your Public Relations Person
22:15 – Remember Your ABCs – Always Be Converting!
24:50 – Why She Doesn’t Always Use Attribution Links
26:25 – How To Know If Your Product Has Been Listed In Roundups
26:40 – Her New Brand Is Projected To Make $750K In Its First Year
27:50 – Talking About Bradley And Lori’s LinkedIn Pet Peeves
32:00 – Lori’s 60-Second Tips
35:24 – How To Get In Touch With Lori Barzvi

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