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The IMPOSSIBLE Garage | GUIDO BONARELLI
Guido Bonarelli è un direttore marketing con un background da creativo pubblicitario. La curiosità e l’interesse per le arti visive non lo hanno mai abbandonato.
Con il progetto “The Impossible Garage” coniuga la sua esperienza e le sue passioni con l’amore per le auto.
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Segui THE IMPOSSIBLE GARAGE qui:
📱https://www.instagram.com/theimpossiblegarage/
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00:00 - Intro
00:55 - Inizio
05:00 - Il lato oscuro della creatività
09:08 - Un colloquio particolare
12:33 - creative vs marketing
17:32 - amore per le grande campagne e creatività
23:40 - Come dare feedback efficace
29:52 - strategia creativa e attenzione al dettaglio
35:58 - MAD MEN (streaming ha cambiato tutto)
43:45 - Pubblicità e campagne belle (superbowl, cannes)
50:56 - THE IMPOSSIBLE GARAGE
01:08:03 - Come portare a termine un progetto personale (Side project)
01:14:49 - Car Spotting vs spontaneità
01:18:50 - Autocensure, autocritica e selezione
01:23:00 - Credits
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