Author Pages and SEO | A Strategic Response to AI Content Creation

Author Page: With the rise of AI and AI-created content, Google is putting more emphasis on content created by real people. They do this by prioritizing first-hand experience, but also by looking at the author’s page, for example. Google wants to know the author’s credentials so that the algorithm can better estimate what authority the author has in a particular field.

While Google does not explicitly ban the use of AI tools like Chat GPT, they do see a proliferation of automatically generated content being published that they are not always happy with. Often there is no depth and little relevance and the content is published just to add new content. A strategy, by the way, that will not work in the long run and can probably even result in penalties that will reduce the site’s overall ranking.

https://becomedamngood.com/damn-good-seo/author-pages-and-seo-a-strategic-response-to-ai-content-creation/

Google E.E.A.T. https://becomedamngood.com/damn-good-seo/the-extra-e-in-googles-e-e-a-t-why-first-hand-experience-counts-in-seo/

Markup & Structured Data: https://becomedamngood.com/damn-good-seo/structured-data-and-schema-markup-essential-elements-for-seo-success/

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