New Toyota C-HR 2024

New Toyota C-HR 2024.

The launch of the original Toyota C-HR was a landmark for both Toyota and the European C-SUV segment. It was a radical addition to a highly competitive market, striking a contrast with conventional SUV styling with a dramatic, sharp-edged design closer to the look of contemporary sports coupes.
Its success as an innovator helped transform public perception of Toyota in Europe, adding a strong emotional dimension to the brand.

Customers responded strongly with more than half citing the car's styling as their principal reason for purchase. The Toyota C-HR went on to become Toyota's best-performing model for conquest sales.
The all-new, next generation Toyota C-HR takes the stand-out quality and status of its predecessor to a higher level with avantgarde design, advanced technologies and a range of electrified hybrid and plug-in hybrid powertrains with increased power, greater driveability and extended all-electric driving capabilities. It also reinforces Toyota's commitment to Europe: the new model was conceived in Europe with European customers firmly in mind, and it is being built exclusively in Europe, including assembly of its high-voltage battery units.

The new Toyota C-HR's striking design is faithful to the styling displayed by the prologue model revealed in late 2022. Its distinctive exterior has the impact of "a concept car on the road".

The original Toyota C-HR broke the mould of SUV design with its coupe-like lines. These are rendered even more sharply in the new model with its "super-coupe" profile. The frontal treatment presents the new face for Toyota SUVs, seen also on the all-electric bZ4X and new Prius. True to the styling cues seen on the Toyota C-HR prologue, the look is keen and piercing, with a sense of the car being ready to surge forwards. The theme of interlocking shapes is prominent in the diamond-cut character lines along the side of the vehicle, underscoring the flush door handles - featured on a Toyota for the first time - and adding emphasis to the car's road presence.

The car's dynamic, condensed look is further strengthened by short overhangs and large wheels - up to 20-inch diameter. A new style of bi-tone paint design will be available, extending the contrast black roof down to the rear bumper and into the car's rear three-quarter section. Efforts were focused on creating a seamless look with tighter shut lines and perfect integration of such as the cameras, radar, and headlight washers with a "concealed tech" approach.

Toyota's design and aero teams worked closely together to ensure the exterior was aerodynamically efficient as well as visually impressive. This has ensured optimisation of airflow over and around the vehicle in details including the precise profiling of the front bumper and format of the rear roof spoiler.

The original Toyota C-HR marked a leap forward in sensory quality; the new model goes further with an interior that has an even more premium and refined feel and appearance. All control elements are concentrated in the driver's zone, while a horizontal instrument panel arrangement and a "wing" design theme give passengers the sense of the cabin wrapping around them, enhancing the sense of comfort.

Toyota has created a seamless, intuitive, and personalised user experience designed to go beyond customer expectations and recognising the value today's customers place on a connected in-car ecosystem where they can use an app on their phone, a touchscreen or voice commands to control a wide range of functions. The aim has been to create a clear, intuitive and personalised experience that anticipates the user's needs.

A welcome scenario automatically unfolds as the driver approaches their vehicle, with a brightening of exterior lights - including illumination of the new Toyota C-HR light signature on the back door.
The driver's preferred settings for (where specified) seat position, digital instrument display, head-up display and multimedia screen are automatically applied.

The Toyota C-HR features a new, 12.3-inch fully digital combimeter (depending on trim grade). Graphics are sharp and information is clearly zoned and easy to read. The display can be adiusted to prioritise different content according to driver preference or the kind of journey being made, for example making the active ADAS function information prominent when joining a motorway. There are three preset layout which can be personalised using switches on the steering wheel. Quality and ease of use are enhanced by consistent use of colours, fonts for the combimeter and the multimedia display screen.

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