Why Subway Is Dying
THE STORY OF SUBWAY BY MAGNATESMEDIA: The 17 year old founder of Subway had never made a sub sandwich in his life, and his first restaurant failed miserably. So how did Subway overtake McDonald’s and become the biggest fast-food chain in the entire world? This is a story of both struggles and success, a tale of lawsuits and lies - this is the controversial history of Subway…
In 1965, 17-year-old Fred DeLuca wanted to become a doctor, but he had a problem. He was the son of poor Italian American immigrants and earned just $1.25 an hour at a hardware store, so he had no idea how he was going to pay for medical school. He’d grown up in public housing in the Bronx, and his family barely had enough money to scrape by. But then one day Fred and his parents got invited to a barbeque at the house of an old family friend, a nuclear physicist named Peter Buck. From the size of his house, it was clear that Peter was well off, and so Fred decided to ask him how he could make enough money for college, secretly hoping Peter might give him a loan. Instead, Peter’s answer was not what he expected. Peter said: “You should open a submarine sandwich shop.” They started out with one small location, originally called Pete's Super Submarines (before the rebrand to Subway), however their first store was not profitable. So how did Subway become so successful and become worth billions of dollars? Watch this video on Subway’s story to find out the controversial rise (and decline?) of Subway’s fast food empire!
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