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1 year ago
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Website promotion(https://luxeo.com.ua/ua/blog/) helps to attract the attention of the target audience, increase brand awareness and strengthen positions in a competitive environment. According to the results of research by the most reputable institutions (Stanford University, Harvard University, Paristech), the number of online purchases in each quarter is growing exponentially, and in three-year cycles - exponentially! This fact is the best confirmation that classical commerce is moving online, and promoting your goods and services on the World Wide Web will become a priority for many people.

Here are some tips for getting your site in the SERPs once you've completed the above first step:

1. Search engines have never made a secret of the fact that one of the most important ranking factors for a site is its "link mass" - this is the number of other, usually authoritative sites that link to it. As a result, many site owners overburden their web pages with low-quality or spam links, unaware that they are only hurting themselves by doing so. You should use only high-quality links with useful and unique content, do it organically and unobtrusively.

2. Identifying keywords and phrases that are related to your niche and are most likely to be used by users in porn - this is the base. This step will allow you to optimize your website content for those keywords.

3. Optimize meta tags, there are many practical experiments that prove that the search engine takes them into account. Use relevant titles and meta descriptions for pages. This will help search engines understand what content is on each page.

4. Provide a logical and convenient structure for your site. The easier it is for visitors to navigate the site and find the information they need, the better, remove all unnecessary rubbish, everything that can prevent the user from finding the “main” and “necessary”.

5. Create unique, useful and informative content that will be of interest to your audience. Content should answer users' questions and solve their problems, sometimes even before they arise.

6. Website speed matters. Slow sites can repel users and have a negative impact on search engine rankings.

7. Optimize your site for different types of devices. Technological progress does not stand still, the variety of gadgets is growing every day, and the same high-quality display of the site on different devices makes it attractive to both users and search engines.

8. Regularly track your site's position in search results, analyze traffic, user behavior and other metrics. This will allow you to make adjustments to your SEO strategy.

9. Do not neglect the help of professionals. We are all people with our strengths and weaknesses, it is simply impossible to know everything, the world moves much faster than we can follow it, so becoming a professional in your business and using the help of the same professionals is a win-win strategy. There are many talented guys who can help you promote your site, for example: https://luxeo.com.ua/ua/ (my favorite), web-promo.ua, star-marketing.com.ua. Engage in improving your product or service, and the best specialists in their field will help you promote your site, increase visits, and therefore sales, is this not a claim for success?

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