The Leap Value Formula in Sales

The LEAP Value formula allows you to create a power sales presentation using this simple framework:

Locate the value
Extract the value
Assemble the value
Present the value

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TLDR: The key idea of the video is that by focusing on the input, process, and output of a product or service, and quantifying the value it can provide in terms of money, salespeople can effectively sell the value of their product and help customers improve their processes and become more competitive.

1. 💡 The leap formula simplifies the process of creating a value presentation in sales by focusing on the input, process, and output of a product or service.

2. 💡 Your product or service can help a company improve their process and make it faster or more efficient.

3. 💡 Sell the value of your product by locating where you can add value, quantifying how much you can help, and combining processes.

4. 💡 By combining two factors, speed and cost, you can improve the delivery time and reduce expenses, resulting in increased value for the customer.

5. 💰 By reducing costs and prices, I can help businesses become more competitive and bring value to the market.

6. 💡 By reducing costs, you can lower prices and expand market share, thus increasing overall competitiveness.

7. 💡 Assemble your presentation like a narrative, deciding whether to start with speed, market share, or cost, and keep this in mind as you present it.

8. 💡 Locate where your product or service can provide value, quantify that value in terms of money, and use it to focus on how you can help the customer in your presentation, which will make pricing less of an issue.