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Google Ads Bidding Strategy How To Choose The Right One For Your Campaign
1 year ago
Manual CPC Bidding
Automatic Bidding
Target CPA
Enhanced Cost Per Click
Target Impression Share
Smart Bidding
Google Ads Auction Insights Report
You’ll still be able to use Target CPA and Target ROAS as bid strategies. They’ll simply be bundled with the Maximize conversions and Maximize conversion value bid strategies, respectively.
https://www.samyakonline.net/blog/google-ads-bidding-strategy/
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