PCA 2023: Micallef Cigars

In 2022 Micallef Cigars returned to the Premium Cigar Association (PCA) Trade Show. While the company had some new products, the focus was on the programs Micallef has done to connect with its customers. Micallef indeed continued to do so at the 2023 PCA Trade Show, but this year the company was really showcasing its capabilities as a cigar manufacturer. The company had invested heavily in its tobacco and factory operations in Nicaragua. This year one of the fruits of those labors was introduced just prior to the PCA Trade Show in the form of the Micallef Black. Micallef's booth was adorned with plenty of black and gold. There also was a bit of a secondary theme going on as Micallef is focusing on cigar sizes that the market is demanding. That's why the four new SKUs introduced at the trade show were all in the form of a Robusto or Toro.

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