Your Brand Must Show Up as a Character in Your Stories
1 year ago
1
#shorts
People connect with characters far better than they connect with corporate manifestos or core values. Your brand needs to show up in your stories as a mentor or guide character in the stories that you tell.
Full Video: https://vist.ly/6d6z
#churchmarketing #nonprofitmarketing #christiannonprofit #churchcommunications #storiesmobilize #endstorypoverty
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