Learn the Secrets of Growing Your Podcast Audience during the Pandemic
On this episode of The Blacklist, Ulyses Osuna interviews Brendon Boyd, a digital media entrepreneur, about the rise of podcasting during the pandemic and its impact on content consumption. Boyd shares his expertise in helping podcasters monetize their shows through brand deal sponsorships and grow their audience. They discuss the importance of having a well-defined offer, targeting relevant podcasts, and utilizing capture funnels to convert podcast audiences into leads. Tune in to discover the power of podcasting in building brand awareness and increasing digital footprint.
[00:00:00] Podcasting boomed during pandemic.
[00:01:30] Inspiring people to take action.
[00:02:03] Podcasting: Long-form, evergreen attention.
[00:03:30] Evergreen content for digital footprint growth.
[00:05:08] Grow audience with relevant podcasts.
[00:06:59] Start a business, share results, offer blueprint.
[00:07:34] Turn audience into leads forever.
[00:11:01] Track time, save money.
[00:11:43] Compound podcasting to help people.
[00:12:14] Infinite leads with podcast swaps.
[00:13:39] Invest in yourself to succeed.
[00:15:32] Invest in yourself, increase pocketbook, pod Ulyses, park close.
[00:17:16] Create content with intention.
[00:18:27] "Make content with intention, call to action"
[00:19:32] Homeless person seeks help through traffic.
[00:19:58] Simplify, create opportunities, change metrics.
[00:20:59] Create opportunities, build success.
[00:21:53] Create global relationships, content, business.
[00:22:44] Grow business through travel, content.
[00:23:20] Grow business with free podcast.
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Website: https://ulysesosuna.com/
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Follow
Website: https://podcasttoprofits.live/now
Instagram: https://www.instagram.com/itsbrendanboyd/
Facebook: https://www.facebook.com/itsbrendanboyd
Tiktok: https://www.tiktok.com/@itsbrendanboyd
Youtube: https://www.youtube.com/@ItsBrendanBoyd
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