The AdHero Podcast Ep. 63: How To Make Email Marketing Work For Your Biz

Join The AdHero Podcast as they dive into the world of email marketing strategies. Gain valuable insights and expert advice to take your email campaigns to the next level. Subscribe on Apple, Spotify, Google, and more. Email us at theadheropodcast@gmail.com or connect on social media @adsemble.

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The AdHeroes are here to break down email marketing and how to make it effective for your business.

We have FIVE questions we formulated and will go over each one with in-depth answers along with commentary. Lets Dive in !!!

1. What size Email list do you need to have?

Depends on several factors, including: the nature of the business, email marketing goals and engagement rates.

2. How often should you email blast?

Depends on several factors such as the nature of the business, email marketing goals and engagement rates.

3. On average what is a good Open Rate and what is a good Click Rate?

Depend on several factors, including the industry, email campaign type, geographical location, and related factors.

4. What are the best ways to attract people to sign up for your email list and why should they care?

Craft a compelling offer
Make it easy to sign up
Encourage sharing
Use QR codes
Engage new subscribers immediately
Deliver value first
Host offline events
Create a new lead-generation offer
Use chatbots
Use third-party email list growth tools
Drive email signups with ad campaigns
A/B test your sign-up forms

5. What are some interesting email blast content ideas you can use, once you have your list?

Favorable articles about your company. ...
Business changes that impact customers. ...
A company anniversary or milestone. ...
Recent award nominations or wins. ...
A list of open positions for hire. ...
Monthly business recap. ...
A behind-the-scenes look at your company. ...
A message from the CEO.