E46: Sandeep Shekhar - Conversational Sales Tactics (Sales #1)

Sandeep Shekhar is a sales coach at Sprinto with over 18 years of experience in sales. His passion and understanding of structuring conversations help his students all throughout the pipeline.

Sandeep talks to Suraj about various nuanced conversational techniques to structure questions and handle objections. A discussion around positioning during various parts of the sales pipeline from setting the tone when cold calling all the way to handling objections and closing.

Connect with Sandeep: https://www.linkedin.com/in/sandeep-shekhar-3737b24/
Connect with Suraj: https://www.linkedin.com/in/suraj-t-4a9630155/
Startup Blueprint: https://thestartupblueprint.com/podcast

Like and follow for more content like this.

00:00:00 Introduction
00:01:10 What is an SDR?
00:02:45 Ideal Customer Profile (ICP), Finding Leads, Tools, and Touchpoints
00:14:40 Creating Organic Interactions when Cold Calling
00:23:08 Dealing with Objections and Conversational Tactics
00:29:43 How do you tackle 'maybes'?
00:37:30 What Sandeep Coaches
00:49:25 Preparing High-Impact Questions
00:52:17 Where Technology Can Add Value in Sales