Premium Only Content

How To Understand Psychological Incentives - Uri Gneezy | Modern Wisdom Podcast 609
Uri Gneezy is a behavioural economist, a professor at the University of California and an author who's research focuses on human incentives.
Incentives encourage humans to do things. But they're not as straight forward as you might think. They often have unintended and disastrous consequences for our personal lives, businesses and societies. Basically, a bad incentive is worse than no incentive at all.
Expect to learn why paying citizens 10p for a rat tail is a bad idea, how fining parents for taking their kids on holiday results in more kids missing school, why the Toyota Prius won because of its strange design, why Peloton's sales went up when they increased the price, why Coke machines have an outdoors thermometer on them and much more...
Sponsors:
Get 83% discount & 3 months free from Surfshark VPN at https://surfshark.deals/MODERNWISDOM (use code MODERNWISDOM)
Get $100 discount on the best water filter on earth from AquaTru at https://bit.ly/drinkwisdom (discount automatically applied)
Get 20% discount on all Keto Brainz products at https://ketobrainz.com/modernwisdom (use code: MW20) and follow them on Instagram at https://www.instagram.com/ketobrainz/
Extra Stuff:
Buy Mixed Signals - https://amzn.to/40pQ4Tj
Get my free Reading List of 100 books to read before you die → https://chriswillx.com/books/
To support me on Patreon (thank you): https://www.patreon.com/modernwisdom
#psychology #behaviour #economics
-
00:00 Intro
00:25 Explaining Incentives
03:55 Social Dynamics of Signalling
12:15 The Problem with Mixed Signals
17:34 Uber’s Driver Incentive Program
21:02 The Right Way to Encourage Innovation & Punish Failure
28:06 How Peloton Sold More With a Higher Price
32:50 The Mixed Signal of Long-Term Goals & Short-Term Results
38:31 How Incentives Are Helping Prevent Female Genital Mutilation
46:24 Why Fines Are So Bad at Incentivising Behaviour
52:41 How an LA Car Company Used Incentives to Drive Sales
1:02:18 Using Incentives to Find Problems
1:08:14 What Most People Get Wrong About Negotiation
1:13:30 Where to Find Uri
-
Get access to every episode 10 hours before YouTube by subscribing for free on Spotify - https://spoti.fi/2LSimPn or Apple Podcasts - https://apple.co/2MNqIgw
Get my free Reading List of 100 life-changing books here - https://chriswillx.com/books/
-
Get in touch in the comments below or head to...
Instagram: https://www.instagram.com/chriswillx
Twitter: https://www.twitter.com/chriswillx
Email: https://chriswillx.com/contact/
-
0:36
Chris Williamson
1 year agoListening to Joe Rogan Is A Red Flag | Rob Henderson
13.2K33 -
8:07
Freedom Frontline
15 hours agoDan Goldman Just Got EXPOSED With ONE Video He Wasn’t Ready For
10.4K3 -
LIVE
BEK TV
23 hours agoTrent Loos in the Morning - 8/06/2025
257 watching -
8:09
The Shannon Joy Show
14 hours ago🔥There Is No Golden Age: Trump’s Renter Society Is the Scam🔥
10.9K23 -
11:23
True Crime | Unsolved Cases | Mysterious Stories
20 hours agoFound Inside a Gym Mat – 5 Mysterious Unsolved Cases (with Video Footage)
16.2K3 -
13:31
GoldenWebb
18 hours agoSuper Safety Meltdown
16.4K1 -
8:47
The Art of Improvement
20 hours agoHow to Change Your Bad Habits
12.2K -
31:46
Coin Stories with Natalie Brunell
1 day agoBitcoin to $1M + with Tom Lee
20K6 -
29:14
Liberty Hangout
13 days agoBanned From ANOTHER Farmers Market
56.3K223 -
2:05:30
Inverted World Live
13 hours agoKiller Robot Dogs | Ep. 86
206K46