Fiuza: O Boticário faz truque de marketing e desrespeita os negros
3 years ago
Um dia após o CEO Artur Grynbaum anunciar que o Grupo Boticário deixará de utilizar o
nome Black Friday ao se referir à data promocional, a marca usou as redes sociais para
confirmar a medida.
De acordo com postagem, a ação se faz necessária para demonstrar “respeito” a todas as raças e etnias.
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