3 Brilliant Strategies To Get High Paying Clients For Your Business

. Locate Your Clients

Who is your exact client, and where do they go to look for a solution to their problems? Do they read magazines?

Where are people already looking for solutions to problems, and how can you make a match between them and your service?

The 1st option, though, is my favorite: Identify very specific leads in your very specific target market, and figure out where they go to look for a solution to their needs.

When you’re starting out, your job is to find those few people and turn them into long-lasting customers.

Here’s how you find them:

First step is to niche down your market.

Then, find out where they go to find solutions. Get in their heads:

Want to pitch to business owners that blog about team work? Go to The business Blogs and start with the ones under “Popular Blogs.”

Looking for physical or massage therapists within 50 miles of your house? Yelp should get you started easily.

What about tech startups with over $1 million in funding, with more than 10 employees, but less than 50? Here’s 100 of them.
If you want to do… large dog grooming and sitting, well there’s probably a local pet store or dog park near you where owners are all congregating just waiting for you to offer them a solution.

How to Get Clients from Guest Blogging using the Direct Approach

Here’s how the direct approach works:

Step 1. You look for a popular blog relevant to your niche, or a blog not that relevant but that “bridges” the topic of the blog that will be hosting your guest post and the topic of your blog.

Step 2. You come up with killer content that makes your expertise shine.

Step 3. You pitch your services in your author bio. Relevancy is very important here.

Step 4. You wait for clients to come in or you keep repeating the process until you get clients.

Depending on which blog you target and a lot of other factors, not every guest post will result in clients for you. That’s why it’s important to target the best blogs and put some effort into your guest posts. Most importantly, you should make sure to pitch your services at the right time.

Here’s how to go through each step and get maximum result.

Step #1: Finding the Right Blogs

Your guest post is only as effective as the blog it is published on. It’s not always about your content.

Even if you have the best post in the world, it will fail on the wrong blog.

When it comes to finding the right blogs to guest post on for the purpose of getting clients directly, make sure that the blog is big enough to deliver results and relevant to your purpose.

Relevancy isn’t always what it seems, though. I said above that it has to be “relevant to your purpose”.

For example, if you want to market your freelance writing services or portfolio to get clients, do you start writing guest posts for writing- and freelance writing-related blogs?

Bonus Ideas:

Have your social proof ready to go. Before you start pitching, get your “why us” ducks in a row. What makes your company a great choice should be clearly spelled out on your website, including the relevant background of the players; the types of work you have done and experience you’ve had; links to any articles, books or blog posts you have written; podcasts, webcasts or places where you have been interviewed; and testimonials from people who have worked with you.

Tap into your network. Next, reach out to your existing network to mine for potential clients. Make a list of people you have had conversations with who have expressed a need for your type of service and call or send them a short personal email announcing the company and offering an initial consultation at no charge.

My name is Ameer Rosic, and I'm a serial entrepreneur, investor, marketing Strategist and Blockchain Evangelist