Edward L. Bernays - 1986 Interview: "Ideas were more effective than bullets."
1 year ago
174
Edward L. Bernays
Propaganda
Public Relations
Crystallizing Public Opinion
Sheep mentality
Critical Thinking
Social goals
corporate interests
hospital goals
Edward L. Bernays - 1986 Ball State Interview - author of "Propaganda", (Public Relations), and "Crystallizing Public Opinion"
• Explains:
- how people WANT to be led,
- how anyone can be 'BOUGHT' except Universities, "AT THAT TIME," until he was invited to do the 1st lecture at New York University on 'Public Relations,' thus turning his lecture into a class, now taught worldwide,
• "Ideas more effective than bullets."
• Ball State University digital collection:
https://dmr.bsu.edu/digital/collection/HistFilmVid
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