NBA Bans Sportsbooks From Using "Risk-Free" Language in Ad Campaigns

1 year ago

NBA Bans Sportsbooks From Using "Risk-Free" Language in Ad Campaigns NBA Bans Sportsbooks From Using "Risk-Free" Language in Ad Campaigns

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Responsible gambling advocates have struck a new chord with the NBA.
The professional basketball league has banned legal sports betting operators from using the phrase “risk-free” in their advertising campaigns on NBA platforms, according to a report from the Sports Business Journal.
The NBA is also "encouraging" broadcasters to join the initiative. 
“We believe it’s a problematic term from a responsible gaming and a problem gaming standpoint,” NBA senior vice president Scott Kaufman-Ross said in the report. “It’s important that we be clear with our fans that sports betting carries inherent risk. The notion that anything in this area is...
Source: https://www.covers.com/industry/nba-bans-risk-free-language-from-legal-sports-betting-campaigns-february-6

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