DANIEL CORMIER on How Fighters Make Money Outside the Octagon! #shorts #ufc

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In this video, former UFC heavyweight and light heavyweight champion, Daniel Cormier, talks about the various ways in which fighters earn revenue in the modern era of mixed martial arts. From sponsorships to endorsements to social media, Cormier explains how fighters have to think outside the box to make money in the sport beyond just fighting in the octagon. He also touches upon the importance of building one's personal brand and using social media to connect with fans.
#danielcormier #mma
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