How SAAS Companies DESTROY Their Competition

Why do some SAAS companies take off while others struggle? Also on GoGoChimp: SAAS product validation; how to collect heatmaps, visitor recordings and data in Google Analytics; why higher conversion rates are as important as traffic; CRO best practices for above the fold and calls to action; ChatGPT for copywriting and more!

Getting higher conversion rates for your website is much easier than getting more traffic. Conversion rate optimisation enables SAAS businesses to optimize their website and landing pages to maximise the number of conversions.

Google is hyper-competitive including ads. This means that every visitor in your sales funnel is a potential customer that you can't afford to miss out on.

So if you run a SAAS company and you want to grow your number of customers/users, then here's how to do it.

SAAS Conversion Rate Optimization Chapters:

00:00 Intro
00:35 SAAS product validation
01:29 Google Analytics, Heatmaps and visitor recordings
02:18 More traffic or more conversions?
03:38 Website page speed and SSL certificate
06:07 Conversion rate optimization
06:47 Website traffic conversion rates and assisted conversions
08:38 CRO best practices
09:10 Above the fold
10:00 Call to action
11:34 ChatGPT for copywriting

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