Breaking the Stigma: Mental Health in Sales with Clayton Ainger

Introduction [00:00:00] John Golden introduces Clayton, a mental health expert, and sets the stage for the discussion on mental health challenges in sales.

Salespeople under pressure [00:01:57] Clayton discusses the increasing pressure on salespeople to deliver results and the lack of mental health support in organizations.

Impact of mental health on business performance [00:05:49] The speakers discuss the impact of mental health on business performance and the lack of effective mental health resources in organizations. They also mention the stigma around mental health and the importance of creating a psychologically safe environment for salespeople to share their struggles.

The impact of stress on salespeople [00:09:31] Clayton explains how stress affects salespeople's bodies and minds, and how negative self-talk triggers stress.

Breathing techniques to reduce stress [00:10:29] Clayton shares a breathing technique to help salespeople calm down and become more aware of the present moment.

Salespeople's mental health and performance [00:14:35] John and Clayton discuss the pressure salespeople face and how taking care of their mental health can improve their performance.

Retreat, no action, average, massive action [00:18:05] Clayton talks about the four types of action he identified in his life and how they helped him understand his behavior. He explains how salespeople can use this knowledge to identify triggers and explore what is going on for themselves.

Taking care of oneself [00:20:00] Clayton shares his personal experience of dealing with fear and stress while scuba diving and how he uses a pre-performance ritual to take care of himself before sales meetings, podcast calls, or book work.

Corporate training and mental health [00:22:33] Clayton talks about his corporate training company that focuses on teaching salespeople commercial acumen and how to have credible, trustworthy conversations. He emphasizes that personal wellbeing and mental health are at the core of everything they do.
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