🏃‍♂️ An ad you don't want to skip

In its new commercial "Masterpiece," Coca-Cola invites the viewer on a journey through the world of paintings and sculptures.

Here you will find moments from cinema, the use of 3D, Stable Diffusion, and NeRF. All of this creates maximum dynamics, even in such a chill location as an exhibition. 🤟

The real world and the world of animation coexist organically in the frame. To create this effect, the team had to survey the location, upload the material to a neural network, and work on each frame individually.

And pay attention to the bottle's styling – it changes with each transition from one artwork to another. This directorial decision makes the commercial dynamic and engaging for the viewer. 😎