Why Are Retail Investors Rushing to Buy US Treasury Bills for Higher Yields?

Good question.

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Retail investors are increasingly buying US Treasury bills as they search for higher-yielding alternatives to traditional bank accounts offering near-zero interest rates. With the Federal Reserve raising interest rates to combat inflation, Treasury bills, which are short-term bonds maturing between a few days to a year, can now offer yields as high as 5%. This surge in demand has been further fueled by a series of regional bank failures, prompting savers to reconsider their investment options. While big banks like JPMorgan Chase, Bank of America, and Wells Fargo still provide near-zero returns on deposits, retail investors are turning to Treasury bills, money market funds, and alternative financial players like Apple to benefit from more attractive yields.

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