Premium Only Content

Master the Art of Sales Conversations: Build Relationships & Close Deals
In this episode of The Better Than Rich Show, Andrew and Mike are joined by Justin Janowski who shares his insights on building relationships through sales conversations. Justin emphasizes the importance of curiosity and active listening in sales, rather than just focusing on closing deals. He suggests setting a structure for the call and asking for consent upfront, then having a meaningful conversation where you really listen to the potential client in a way that allows them to feel understood. Justin also provides actionable tips for improving sales skills, such as building rapport, identifying pain points, and offering value from the heart. The episode concludes with a free resource, a chat challenge, that could be helpful for anyone launching a coaching business.
Topics Covered:
00:28 - Listening and curiosity are crucial in business
01:25 - Sales strategies for coaches by Justin
06:00 - Niche specificity is important
07:17 - Narrowing your niche is crucial for success
09:17 - Self-identity is key in sales
11:52 - The impact of feeling good and storytelling on sales success
12:58 - Sales can be service, not just manipulation
17:28 - Boldness and personal identity are valuable in sales
18:44 - Effective sales prioritizes the customer
21:37 - Consent and transparency are essential in sales
25:22 - Goal exploration in discovery conversations
27:19 - Building relationships through sales conversations
30:09 - Leaning into pain in sales and coaching conversations
33:28 - Knowing who you serve is crucial for business success
35:29 - The free chat challenge for launching a coaching business
36:50 - Revenue and success come from making sales calls
41:21 - Starting a business with faith and surrender: a successful journey
44:36 - Wrestling with faith and identity in a confusing world
46:08 - Book recommendations and reflections on Christianity
Books Mentioned:
Mere Christianity - https://www.cslewis.com/uk/books/hardcover/mere-christianity/9780060652883/
Think and Grow Rich - https://www.amazon.com/Think-Grow-Rich-Landmark-Bestseller/dp/1585424331
Man’s Search for Meaning - https://www.amazon.com/Mans-Search-Meaning-Viktor-Frankl/dp/0807014273/
You and Me: Marriage in Light of Eternity. - https://www.amazon.com/Ruthless-Elimination-Hurry-Emotionally-Spiritually/dp/0525653090/
Connect with Justin here:
Justin Janowski - https://www.linkedin.com/in/justinjanowski/
Faith2Influence - https://www.faith2influence.com/team
The Faith2Influence Podcast - https://podcasts.apple.com/us/podcast/the-faith2influence-podcast/id1483791330
Connect with The Better Than Rich:
BTR Mini-Course - https://va.betterthanrich.com/virtual-assistant
Website - https://www.betterthanrich.com/
Facebook - https://m.facebook.com/betterthanrich/
Instagram - https://www.instagram.com/betterthan_rich/
Twitter - https://mobile.twitter.com/betterthan_rich
TikTok - https://www.tiktok.com/@betterthanrich
YouTube - https://www.youtube.com/channel/UC3xXEb7rKBvkCOdtWd4tj2A
Linkedin - https://www.linkedin.com/company/betterthanrich
-
LIVE
The Rubin Report
1 hour agoJoe Rogan Reveals the Real Reason for His Most Controversial Interview of All Time
21,488 watching -
LIVE
Donut Operator
45 minutes agoCRIME/ CYCLISTS ARE SCUM/ GAMEBOY CAMERA CHAD
403 watching -
UPCOMING
The Mel K Show
33 minutes agoMORNINGS WITH MEL K - Who are Our Representitives Representing? The Will and Voice of the People is Being Ignored 7-16-25
-
UPCOMING
The Shannon Joy Show
1 hour ago🔥🔥Voices Of Vaccine Tragedy - Senator Ron Johnson’s Historic Hearing Platforms The Vaccine Injured - Live EXCLUSIVE With Dr. Peter McCullough🔥🔥
141 -
UPCOMING
Tudor Dixon
55 minutes agoThe Alarming Reach of Chinese Influence with Philip Lenczycki | The Tudor Dixon Podcast
50 -
59:58
VINCE
3 hours agoThey Have No Legs To Stand On | Episode 86 - 07/16/25
174K167 -
LIVE
Benny Johnson
2 hours agoTrump Speaking LIVE After Calling for DOJ to Release ALL Files: ‘Give Them Everything...'
10,588 watching -
LIVE
The Big Mig™
4 hours agoTim Waltz is….Hitman? Agent 69, Tampon Terminator
5,303 watching -
LIVE
LFA TV
15 hours agoLFA TV ALL DAY STREAM - WEDNESDAY 7/16/25
4,877 watching -
25:07
Viss
1 hour ago🔴LIVE - Improve Your Battle Royale Tactics with These Strategies! - PUBG
3.36K1