Bud Light LOSES BILLIONS! Dylan Mulvaney DESTROYS the WOKE Vision of the ISIS VP & Frat-Girl?
Dylan Mulvaney is in shock about being so controversial. Excerpts from a Rosie O'Donnell podcast (no one is ever going to listen to) point to Mulvaney just trying to live their best life and couldn't have foreseen such a public reaction. Really, bruh?
Marketing VP for Bud Light, Alissa Gordon Heinerscheid, proclaimed that the brand was too tightly associated with Frat culture. It was always a ludicrous assertion, but to be fair, she would know, she is an expert after all. Uncovering her partying past as a member of Harvard's ISIS group (that's actually it's name, it was 2006 afterall) and taking condom shots was the norm. But all that is in the past, she got it all out of her system, so so should you!
But the alternative of a Trans future of the brand is as bleak as your average Trans future. Anheuser Busch, the parent company, just seen a $5 Billion market share drop in as little as 3 days. That's amazing performance, but not the good kind.
Sources:
New York Post 1: https://nypost.com/2023/04/12/burn-bra-challenge-on-tiktok-over-dylan-mulvaney-nike-ads/
NYP2: https://nypost.com/2023/04/12/bud-light-exec-who-wants-to-update-fratty-culture-enjoyed-fratty-party/
NYP3: https://nypost.com/2023/04/12/anheuser-busch-down-5b-in-value-amid-dylan-mulvaney-bud-light-controversy/
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