HA! AOC Tried To Start A Boycott But Their Sales Went Through The Roof
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Summary:
Goya Foods faced backlash from individuals committed to boycotting the company's products after CEO Bob Unanue expressed his support for President Trump. Congresswoman Alexandria Ocasio-Cortez was among those who supported the boycott, but the intended results were not achieved; in fact, Goya's sales increased dramatically during the boycott period. Unanue named Ocasio-Cortez "employee of the month" for the free advertising she provided.
The controversy highlights the polarizing nature of political endorsements and the unpredictability of their consequences. The boycott championed by Ocasio-Cortez, while aimed at undermining Goya, ultimately resulted in a sales boost for the company. This case serves as a reminder that the impact of political actions can sometimes be counterintuitive and that the relationship between politics and consumer behavior is often complex.
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