Facebook Post Ideas for Skyrocketing Your Social Channel

Facebook Post Ideas for Skyrocketing Your Social Channel

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Are your Facebook analytics looking a bit shaky? Are you looking for content that resonates with your audience but aren’t sure where to start? High-performing content can rocket your social media channels and help reach ambitious goals such as increased brand awareness or increased ecommerce sales. How can you create great Facebook content for your clients or company? You are in the right spot. This guide will walk you through the anatomy and steps of creating engaging social media content. We’ll also discuss 12 ideas for Facebook posts that you can use immediately. What does a high-performing Facebook post look...

Are your Facebook analytics looking a bit shaky? Are you looking for content that resonates with your audience but aren’t sure where to start? High-performing content can rocket your social media channels and help reach ambitious goals such as increased brand awareness or increased ecommerce sales. How can you create great Facebook content for your clients or company? You are in the right spot. This guide will walk you through the anatomy and steps of creating engaging social media content. We’ll also discuss 12 ideas for Facebook posts that you can use immediately. What does a high-performing Facebook post look like? Let’s look at some of the most popular posts from the largest Facebook accounts to see what makes them so engaging. Example of a catchy Facebook Post Facebook’s business page is one the most popular on the network, with nearly 200 million followers. The reel above, like many other posts on Facebook, received nearly 500 shares, more than 9,000 reactions and over 5,000 comments. Because it works, it is: Facebook actively promotes the use of the reels. This video aims to entertain viewers by asking a common question. It also gives viewers a step-by-step guide to solving a problem. Another example of a catchy Facebook posting is here Tasty’s Facebook content calendar is busy with an average of dozens posts per day. This post received over 67,000 views and almost 500 responses within six hours of publication. Because it: This video is optimized for desktop and mobile users. It features a simple hook with a delicious graphic to grab attention. The video also includes a step-by, recipe that educates viewers. Are social media posts that don’t include videos able to get results on Facebook Although the McDonald’s post was only one sentence, it received over 36,000 responses and 30,000 comments. This social media post is so successful because: Simple text-based announcement teases a highly-anticipated product launch. Creates a sense o urgency by announcing a limited time item. Gets followers talking by tapping into a nostalgia In 4 Easy Steps, How to Make a Great Facebook Page Post To achieve high engagement rates, you don’t have to have tens or millions of followers. You can find great Facebook content ideas for your business and your followers by following the steps below. 1. Clarify your goals Clarify the goals that you want your posts to accomplish before you start building them. As a guide, use your social media marketing strategy as well as your content calendar. These are some common goals to help you get started. Brand building Like the McDonald’s post, brand-building posts promote or reinforce your brand, products and services to your target audience. These posts often contain announcements to increase awareness or inside jokes that are appealing to loyal customers. The Art of Brand Storytelling: A Free Ebook for Modern-Day Marketers Building community Content that builds community focuses on creating conversations and getting people talking. Post ideas that encourage engagement on Facebook might include open-ended questions and “this vs. this” comparisons. Education These educational posts can be used to inform followers about your products, or guide them through how to use the product. These posts can help customers or prospects get more value from their purchase, and convince them to buy. Entertainment Entertainment content is intended to inspire or make people laugh, like the Tasty video. This content can be shared on social media to share your brand’s mission and values in a way that is entertaining. Traffic to websites Followers...