The Disney Upfronts 2022 in New York City

May 2022 - Pier 36 Manhattan:

For decades, The Walt Disney Company has been entertaining the world at the highest levels, creating connections with billions of people with its treasure trove of long-lasting, valuable content.

Bader Content Studios was invited to be on the blue carpet for the Walt Disney Company’s 2022 Upfront presentation in New York City, Disney executives, and talent celebrated the Company’s unrivaled history of storytelling excellence, while looking toward the 100th Anniversary Year.

In his opening remarks, Bob Chapek, CEO of The Walt Disney Company, told the audience, “As many of you know, Disney will be celebrating our 100th Anniversary later this year—and that is an incredible milestone. I can’t help but think about this moment in the context of what this company has always been, what it is today, and what it will be. Over the last 100 years, we’ve brought iconic stories and characters to life in new and innovative ways. We’ve shaped global culture and created new memories for millions of families and fans across generations, and we’ve repeatedly defined and redefined the entertainment landscape through pioneering technologies that give our storytellers bigger and better candidates. And, we’ve created an unmatched synergy machine that enables audiences to make our stories part of their everyday lives. Ten decades of creativity, innovation, and determination created the Walt Disney Company that you know today - the most enduring and beloved name in entertainment.”